Peter Bicks Discusses Dish Network Dispute with Broadcast Networks


This article, about Dish Network’s dispute with numerous broadcast networks over the company ad-skipping DVR technology, quotes commercial litigation partner Peter Bicks, who is serving as counsel for Dish. While the networks were worried about the technology hurting their ad revenue, Dish maintained that recording television shows is nothing new.

"Millions of people, many many millions, have DVRs and record and skip commercials. It's been going on for decades and decades. Our position is that our kind of innovation that we're bringing to the table is positive. It can be a benefit to everybody, including the networks," Bicks said.