Orrick Partners Discuss Common IP Pitfalls in Entrepreneur Article


Orrick IP partners Diana Rutowski and Tom Zellerbach have authored an article in Entrepreneur discussing the common IP pitfalls to avoid when launching a website, such as infringing someone else's trademark rights, choosing a name that can’t be protected or using content that you don't own. The authors note that a modest investment in IP diligence work before launching a website can help avoid these issues.