California Sets the Standard With a New IoT Law
Managing AssociateLos Angeles
For Kyle Kessler, data privacy is where her passion for the law and for cutting-edge programs meets technology. With a background in marketing, public relations and communications, she translates marketing concepts into legal terms. Kyle brings more than a decade of business acumen and experience to her work, and companies turn to her for advice that blends practical business strategies with in-house and outside counsel perspectives.
As a privacy advisor, Kyle is undaunted by the complexity of state, federal and international data privacy and security requirements. She evaluates and advises clients on data collection, storage, use and transfer, as well as breach laws and regulations. Kyle advises on the Children’s Online Privacy Protection Act (COPPA), California Online Privacy Protection Act (CalOPPA), the new California Consumer Privacy Act of 2018 (CCPA) and on the EU General Data Protection Regulation (GDPR) from a U.S. perspective.
Kyle also advises and collaborates with her clients on general consumer protection and marketing/advertising matters. For instance, she regularly reviews marketing assets to ensure legal compliance across all channels. She also advises on unfair and deceptive trade practices, compliance issues relating to the Federal Trade Commission and the National Advertising Division (NAD) of the Better Business Bureau, the Fair Credit Reporting Act (FCRA), and the Gramm-Leach-Bliley Act (GLBA), as well as on other state and federal laws.
Before joining Orrick, Kyle was an in-house attorney at one of the Forbes 100 Largest Private Companies, and she has experience in the retail industry working in, among other things, data protection, incident response, unfair and deceptive trade practices and consumer-protection matters.
Kyle is an active member of the International Association of Privacy Professionals (IAPP), the LGBT Bar Association of Los Angeles and Women in Security and Privacy (WISP).
A representative selection of Kyle’s experience includes the following: