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  • Past Event
  • August.13.2015
  • Silicon Valley – Panel Event:

The Return of David v. Goliath

w/ LinkedIn, GitHub, Cloudflare, Box, Norwest VP & Engagio

Date: Thursday, August 13, 2015
Time: 5:15 - 8:00 pm
Location: Orrick's Silicon Valley Office (1100 Marsh Road)

Registration for this program has closed.

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Speakers

Ryan Day
VP Business & Corporate Development GitHub

Speaker

Sean Jacobsohn
Principal Norwest Venture Partners

Speaker

Maria Karaivanova
Business Development & Partnerships CloudFlare

Speaker

Jamie Perlman
VP of Business Development Box

Speaker

Bob Rosin
VP Business Development LinkedIn

Speaker

Harold Yu
Partner Orrick

Speaker

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Overview

If you’ve attended our TOTAL ACCESS David v. Goliath sessions in the past, you know that they draw a great crowd and this one will be no exception! Grab your spot today if you want to get the business development scoop from those in the know.

Agenda

5:15 – 6:00 pm: Light Reception & Networking

6:00 – 6:45 pm: Product/Market Fit – The Importance of Getting It Right
Sean Jacobsohn, Principal, Norwest Venture Partners to discuss with Jon Miller, CEO & Co-Founder, Engagio and Co-Founder, Marketo

Topics:

  • Early market validation—have you moved beyond it?
  • 5 key elements of product-market fit: Customer diversity, engagement, churn, customer commitment levels and virality
  • Interactive discussion: Audience members and the case study CEOs will take an identical quiz—sharing answers and methodology behind their choices
  • Go-to-market best practices once product-market fit has been achieved

6:45 – 8:00 pm: Panel Discussion
Topics:

  • Get (and Keep) the Attention of Large Companies When You’re Small
  • The Deal and Its Terms
  • The Team: Identifying Decision Makers and Building Champions