Entertainment — Online, New Media & New Technologies

The nature of entertainment itself is changing. The Internet and digital technologies have given rise to new online and digital entertainment companies and have led traditional entertainment companies to expand into new media and to explore new business models.  Orrick represents a large number of Internet companies, which provide an extraordinary range of content—everything from video clips, news and games, to major label music, syndicated television programs and feature-length films.  Orrick advises companies creating new entertainment models based on user-generated content and social networking.  The firm advises traditional entertainment companies in the area of Film, Television, Music and Videogames which are expanding into new areas.  A wide mix of digital technology companies also are revolutionizing the way content is created, edited, produced and distributed—both for consumers and for large media companies. 

Selected Clients

• Photobucket.com
• AOL LLC
• Baidu, Inc.
• Facebook, Inc.
• LinkedIn Corp.
• CNET Networks, Inc.
• MySpace, Inc.
• VideoEgg, Inc.
• eHarmony.com, Inc.
• Evolution Artists, Inc.
• FunMobility, Inc.
• Protrade
• Virgin Digital, Inc.
• Pandora Media, Inc.
• Affinity Circles, Inc.
• Purevideo Networks
• MP3.com, Inc.
• Gracenote, Inc.
• JetAudio LLC
• Digidesign
• FilmLoop, Inc.
• iVillage, Inc.
• Veeker
• Netpickle, Inc.
• MacroPort, Inc.
• Simple Star, Inc.
• Zoomify, Inc.
• ESS Technology, Inc.
• Pinnacle Systems (Avid)
• Microtune, Inc.
• CyberHome Entertainment, Inc.
• MX Entertainment
• Digital Deck
• Broadband iTV, Inc.
• Creative Technologie

Recent Engagements

• Photobucket.com. Orrick successfully defended Photobucket, a major photo-hosting site, in a patent case involving online photo-sharing technology.
• AOL LLC. Orrick has represented AOL in a variety of patent litigation matters involving online technologies.
• Baidu, Inc. Orrick has advised Baidu, a leading search engine, on a variety of intellectual property and advertising issues.
• Facebook, Inc. Orrick has represented Facebook, a leading social networking site, in matters involving unauthorized use of its service, computer intrusion, spam email and copying of its graphical user interface.
• LinkedIn Corp. Orrick has represented LinkedIn, a major online professional social networking site, in matters relating to intellectual property litigation, technology transactions and employment.
• MySpace, Inc. Orrick represents MySpace, a social networking website as the plaintiff, in lawsuits  involving trademark, breach of contract and computer crime issues.
• Virgin Digital. Orrick advised Virgin Digital, a leading digital entertainment platform, on a marketing and distribution deal regarding its digital music service.
• Pandora Media, Inc. Orrick has advised Pandora Media, provider of the Pandora automated music recommendation on a variety of corporate matters.
• Affinity Circles, Inc. Orrick has represented Affinity Circles, provider of an online social networking platform, in a trade secret dispute involving social networking technology and a number of corporate matters.
• VideoEgg, Inc. Orrick advises this web-based video publishing company on intellectual property and online liability issues, content licensing and corporate matters.
• PureVideo Networks. Orrick advises PureVideo on corporate, litigation and online liability issues associated with its website, www.stupidvideos.com.
• CNET Networks, Inc. Orrick represents CNET, a leading technology news and information portal, in a trade secret dispute.
• Evolution Artists, Inc. Orrick advises Evolution Artists on a variety of corporate and licensing matters with regard to its www.garageband.com website, an online community for musical artists and bands.
• Gracenote, Inc. Orrick represented Gracenote, a leading provider of music recognition and related solutions, in a patent, trademark and contract action involving online music recognition technology.
• iVillage, Inc. Orrick has represented iVillage, the leading on-line destination for women, in a number of major strategic partnership/licensing transactions. Orrick lawyers also oversee iVillage's worldwide trademark portfolio and advise iVillage with regard to intellectual property litigation matters.  Orrick employment lawyers also have handled employment related matters for the past ten years.
• MX Entertainment. Orrick has advised MX Entertainment, a leader in interactive technology and application development for DVD, next-generation disc and networked digital video, in a variety of corporate, licensing, contractual and intellectual property matters.
• RockYou, Inc. Orrick advises RockYou on corporate, litigation and online liability issues related to its online slideshow service, www.rockyou.com, which is used with social networking websites.
• MP3.com. Orrick successfully represented MP3.com in litigation brought by several recording artists, as a purported class, who asserted various copyright claims against MP3.com and the major record labels.
• JetAudio LLC. Orrick advised JetAudio regarding patents relating to digital music technology and trademark matters.
• IFILM, Corporation. Orrick represented iFilm with respect to online contests, intellectual property matters and corporate issues.
• Vivendi Universal. Orrick advised Vivendi in a wide variety of tax, corporate and finance matters.  Orrick also represented Vivendi in a dispute involving the sale of a Polish mobile company to Deutsche Telekom.